Category: Health Insurance

Health Plan Shopping Is a Lot Like Car Shopping

We’re still talking Open Enrollment here at Blue Cross! When I started working in healthcare, PPO, HMO, and all of those terms confused the heck out of me. I’ve learned a lot since then and I want to pass along some of that knowledge of the basics.

In this video (2:41), I compare health insurance shopping to visiting a car dealership. Both can be confusing, but if you know what features you are looking for in a car, I mean, health plan, it can take a lot of the anxiety out of shopping.

More to learn from:


  This is a picture of Mike Bertaut in the background with text that reads: "AGE Big factor of medical care use"

Posted on: October 22, 2021

2 comments on “Health Plan Shopping Is a Lot Like Car Shopping

  1. Nancy M Purpera

    I have a cat scan scheduled 10 minutes from my house. Why would BCBS call me to give me the option of driving 3 hours to another facility in another town? Don’t you think maybe you should have some kind of mile radius limit when looking for options?

    • Michael Bertaut

      This is a great point. If you go to and select “Save” and then “Compare Costs” you will be right in the Smart Saver App, and you can control lots of search functions including how far you are willing to drive to save money. Of course you don’t have to drive 3 hours away. Take a peek and control the responses yourself. I tell you, I’ve saved THOUSANDS that have stayed in my pocket using that app. It’s like gold!


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